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Memes are funny. Distracted driving isn't.

South Dakota has a higher crash fatality rate than surrounding states, and driving distracted plays a role in that. In 2019, over 800 drivers were in crashes due to distracted driving. What you do behind the wheel affects those around you. Don't drive distracted - for everyone's sake.

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See What Happens When You Speed

The more you speed, the less you can see. Is saving a few seconds worth everyone's safety?

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Click It 'N Kick It

Every ride, every time wear your seat belt. Cause dyin' ain't cool.

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Don't Play Death's Game

Every time you drink and drive, the Reaper is along for the ride. Always plan a designated driver.

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Look Alive

Motorcycles aren't always easy to see. So this riding season, it's important to remember to look alive and do a doubletake for riders. It just might save a life.

Beyond-the-Grave Goods

No matter the driving conditions, Death is always ready – and now, you can be, too. Our Reaper-themed products remind you to keep your driving in tip-top shape in the car, at home or anywhere else. They also make great gifts!

SOLD OUT smells like death car scent

Not-So-Air-Freshener

Inspired by the Reaper himself, our air freshener makes your ride smell like Death for weeks on end.

TOUGH LUCK smells like death car scent

Lil' Death Dashboard Doll

Say "Aloha" to your new best friend. This handcrafted Death figurine sticks to your dash with a reusable adhesive and never stops rockin'. Cowabunga!

NOPE smells like death car scent

Calendar

Our limited edition Calendar of Death includes 12 photos of everyone's favorite scythe swinger. Been dying to see more of the Reaper? Order now!

SORRY NOT SORRY smells like death car scent

Backscratcher

Who ever said he couldn't come in handy? Whether you're rooting for your favorite team or just lounging around, reach for your skeletal back scratcher and feel the sweet relief of Death.